Communication

Program Overview

Reichman's BA in Communication, taught in English at the Sammy Ofer School of Communications, looks at how information, technology and people connect, from fake news and AI tools to virtual reality, product design and campaign effectiveness. After the first year students follow one specialisation or combine two: human-computer interaction, for product roles in high tech; marketing communication; or content for impact, for journalism and media. Students use TV and radio studios, a newsroom, post-production facilities and VR labs, and internships begin in the second year.